Decemeber 19, 2018
PRESS RELEASE

Contact Emily Fogleman
Inside Sales & Marketing |
Chameleon Power
o | 248.912.0345
e | emilyf@chameleonpower.com



Automation Lowers Cost of Installation and Lifestyle Shots

Visualization Technology Leader Provides Service to Simplify Process

Novi, MI (December 19, 2018) Retailers and online merchants are mandating lifestyle and installation shots from their suppliers, which can be quite a challenge if the supplier hasn’t gone digital. Chameleon Power, the leader in visualization technologies and services, provides an automated process that lowers the cost and shortens the timeline to delivering digital assets to the customers.

Initially used as an internal render lab, Chameleon has converted the process to allow manufacturers and retailers to exploit the very cost-effective and timely service. By loading the supplier’s products and scenes, the service can provide thousands of outcomes in less than a week

“We can provide everything from photography and product preparation, scene preparation and high-volume rendering within our facilities” said Dan Dempsey, President of Chameleon Power. “Doing photoshoots and vignette creation, etc. is no longer necessary. We can handle the entire process for our customers, and provide limitless options for the customer’s products and scenes.”

Chameleon Power has a large graphics team that manages the product and scene work, and the development team provides the render environment for the high-speed asset production services. Our professional image rendering services offer a same-day turnaround on most projects.

Product rendering is a very effective closing tool, and Chameleon Power interfaces directly with the supplier’s sales teams to assist with the process. Online retailers can provide their customers with the ability to visualize their products on various lifestyle scenes created by Chameleon Power. Chameleon Power technologies and services increase conversion rates by as much as 75%.

About Chameleon Power

Chameleon Power is the leader in photorealistic visualization in 2D, 3D, Virtual Reality and Augmented Reality. Chameleon Power applications help businesses speed sales conversions by enabling their customers to configure, see and experience choices in a life-like digital environment. Chameleon Power’s visualization engine employs proprietary color and appearance technology, and incorporates a robust content management system to facilitate seamless image and product data utilization across all mobile and web platforms.

Chameleon Power visualizers are used by category-leading companies in building, remodeling, construction and home décor, and are being adopted in all industries where visualization is critical to the purchase decision. For more information visit chameleonpower.com or follow us @chameleon_power on Twitter and on LinkedIn.


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