Home Builders Saving Money On Design Consultations
January 14, 2020

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Home Builders Saving Money On Design Consultations

Visualization and Digital Selections Saves Time and Money for Builders

Novi, MI | January 14, 2020

Chameleon Power’s visualization software suite for home builders is saving time and money with the design consultation. Wayne Homes, a custom on-your-lot home builder, has experienced a 75% reduction in time spent with the buyer post-sales utilizing the Chameleon visualization and selections suite.

The Chameleon Power tools integrate into home builders websites and environments, and help homebuyers with critical materials and design decisions during the design process. The homebuyer can spend the majority of their home building process at their home computer, eliminating travel to stores, distributors, design centers, etc., and accommodating their lifestyles. Remote homebuyers find the process extremely helpful, reducing or eliminating the majority of face-to-face builder meetings that are typically required.

“We're always looking for ways to drive down cost of the home while accommodating the schedules of our busy homebuyers,” said Maurie Jones, Senior VP of Marketing for Wayne Homes. “Saving time for both our design studio staff and the homebuyer is a win-win for both the buyer and Wayne Homes.”

“Homebuyers have used our technologies for more than 20 years, across our many manufacturer client sites,” said Dan Dempsey, President and CEO of Chameleon Power. “Bringing the technology to the home building industry was a natural next step, and has dramatically changed the experience between builder and buyer.”

Chameleon Power visualizers and digital selections tools shorten the design cycle and enhance customer satisfaction. Websites that utilize Chameleon visualizers enjoy increased user time of more than 3X and sales increases of more than 75%.

To learn more about Chameleon’s suite of homebuilder tools, visit our website or builder Youtube page BuilderVision Project Management and Home Design.


About Chameleon Power

Chameleon Power is the leader in photorealistic visualization in 2D, 3D, Virtual Reality and Augmented Reality. Chameleon Power applications help businesses speed sales conversions by enabling their customers to configure, see and experience choices in a life-like digital environment. Chameleon Power’s visualization engine employs proprietary color and appearance technology, and incorporates a robust content management system to facilitate seamless image and product data utilization across all mobile and web platforms.

Chameleon Power visualizers are used by category-leading companies in building, remodeling, construction and home décor, and are being adopted in all industries where visualization is critical to the purchase decision. For more information visit chameleonpower.com or follow us @chameleon_power on Twitter and on LinkedIn.


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