Chameleon Power Launches Photo+Measure for Home Measurements and Visualization
January 23, 2019

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Photographic Visualization and Measurements for Exterior Home Design

Photo+Measure Tool Provides Contractors With Precise Measurements and Homeowners With A Photographic Visualization Of Their Home

Novi, MI (January 23, 2019) Contractors have grown accustomed to using 3D models for measurements of projects. Homeowners prefer visualizing and decorating photos of their own homes. Chameleon Power has launched the industry’s first photographic visualization and measurement tool, Photo+Measure.

Photo+Measure is the latest of several technologies and services that Chameleon Power provides to the remodeling and decorating industries. The solution provides a combination of a photographic visualization experience along with home measurements for quoting, based on Chameleon’s proprietary color-science technology.

The leader in photorealistic visualization technology for the building, remodeling, and home décor industries, Chameleon Power provides its tools and services to suppliers, distributors, dealers, contractors and consumers. Photo+Measure is available for contractors and homeowners.

“Homeowners have been forced to use animated 3D models for decorating, even though the home is already built,” said Dan Dempsey, President and CEO of Chameleon Power. “With Photo+Measure, the homeowner is able to select and view color accurate options on their home photo, and get a quote for their project.”

Chameleon Power visualizers shorten the design cycle and enhance customer satisfaction. Websites that utilize Chameleon visualizers enjoy increased user time of more than 3X and sales increases of more than 75%.

Chameleon Power’s Photo+Measure tool can be viewed at The International Roofing Expo, Booth #3117, February 11-13, by appointment. We welcome the opportunity to present our showcase of 2D, 3D, VR, and AR technologies to you.

About Chameleon Power

Chameleon Power is the leader in photorealistic visualization in 2D, 3D, Virtual Reality and Augmented Reality. Chameleon Power applications help businesses speed sales conversions by enabling their customers to configure, see and experience choices in a life-like digital environment. Chameleon Power’s visualization engine employs proprietary color and appearance technology, and incorporates a robust content management system to facilitate seamless image and product data utilization across all mobile and web platforms.

Chameleon Power visualizers are used by category-leading companies in building, remodeling, construction and home décor, and are being adopted in all industries where visualization is critical to the purchase decision. For more information visit or follow us @chameleon_power on Twitter and on LinkedIn.

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