Floor Cover News – AR/VR changes everything
Augmented/Virtual Reality Makes Remodeling Easier
Novi, MI | August 19, 2019
The use of technology continues to give retail customers new opportunities to see flooring in their home before committing to a purchase. In fact, several manufacturers have invested in virtual reality (VR) and augmented reality (AR) tools in the form of room visualizers to make this happen. These visualizers give users the chance to see a multitude of flooring in a variety of spaces — even in their own homes...
Dan Dempsey, CEO of visualization software company Chameleon Power, said visualizers do indeed boost business by allowing customers to make their decisions about their purchase ahead of time online. “Our technology makes it easier for a home owner to view products in their own space,” he said.
About Chameleon Power
Chameleon Power is the leader in photorealistic visualization in 2D, 3D, Virtual Reality and Augmented Reality.
Chameleon Power applications help businesses speed sales conversions by enabling their customers to configure, see and experience choices in a life-like
digital environment. Chameleon Power’s visualization engine employs proprietary color and appearance technology, and incorporates a robust content
management system to facilitate seamless image and product data utilization across all mobile and web platforms.
Chameleon Power visualizers are used by category-leading companies in building, remodeling, construction and home décor, and are being adopted in all industries where visualization is critical to the purchase decision. For more information visit chameleonpower.com or follow us @chameleon_power on Twitter and on LinkedIn.