Bloomin’ Blinds Caps Off Impressive Year of Growth & Innovation with Launch of Window Treatment Visualizer
By: Bloomin' Blinds
The First of Its Kind Made Available to Consumers
National Window Treatment Franchise Unveils New Tool to Boost Customer Experience and Franchise Owner Success
Novi, MI | December 23, 2020
Bloomin’ Blinds, a leading window treatment franchise, continues to innovate and enhance the customer experience through the recent roll out of its Window Treatment Visualizer tool. The tool is the first of its kind to be made readily available to consumers, as other big names in the window coverings industry normally reserve this type of technology for dealer networks or manufacturers. Located in the main menu on the homepage, the visualizer can also be leveraged by the brand’s network of franchise owners as part of the consultation process, helping franchisees to showcase what products would look like to consumers in the 50-plus territories the brand serves.
The revolutionary tool was designed to take the headache out of projects with an easy-to-use online platform where consumers can visualize and design their dream window treatments instantly on any device. Now, customers can be even more confident about their purchase by either uploading a photo of their own home or choosing a stock photo to customize with the window treatments of their choice. The tool detects and auto-defines the window perimeter to showcase products on all types of windows. Colors and products can be switched out with the click of a button, and projects can be saved and sent to the closest Bloomin’ Blinds location for accurate quoting and more.
“We’re all about the customer experience, so putting this tool into the hands of the consumer was a no-brainer for us,” explained Kelsey Stuart, the CEO of Bloomin’ Blinds. “The Window Treatment Visualizer will not only empower our customers to feel confident about their decision, but also get them excited about their purchase. And, the same goes for franchisees. This tool will be a game-changer when it comes to sales and consultations, helping our franchise owners to better inform customers about available product lines. Plus, as our country continues to try and minimize the spread of COVID-19, this tool will help keep both our customers and franchise owners safe by making consultations efficient and reducing the amount of time spent in a home.”
Bloomin’ Blinds has always prioritized technology and innovation, and the Window Treatment Visualizer is just another example of its commitment to provide best-in-class customer service. The brand also leverages a technology that tracks a dispatched vehicle via GPS and shares a headshot and brief bio of who will be arriving ahead of the service, allowing customers to feel safer ahead of a consultation.
These innovation efforts paired with strategic growth has earned Bloomin’ Blinds multiple award wins in 2020 alone, including being ranked on Entrepreneur’s Franchise 500 list and Top Growth Franchise list.
SOURCE Bloomin’ Blinds
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